Put the main ingredients into your bread-maker pan in the order listed
Select the brioche setting and start
While the first kneading is taking place you’ll have plenty of time to zest the lemon and chop the apricots & pistachios, but keep the cubed spread (or butter if you choose) in the fridge until required.
After about 55 minutes following (or if/when your machine indicates) put in the additional ingredients and continue the programme cycle
Allow to cool for a short time then turn out of the pan carefully to preserve its appearance, as the brioche should be quite soft and delicate.
Leave to stand for as long as you can resist it before slicing!